There are so many things going on in the digital marketing landscape, including things that all SEOs have been very stressed about. The transition to Google Analytics 4 (GA4) from Universal Analytics. This is going to be a forced transfer this summer, and Blossom is working to get ahead of it.
Blossom will be setting up GA4 this month for all of our SEO clients. This will give us a couple of months to ensure a seamless transition from Universal Analytics to GA4. If you’re not an SEO client of Blossom, we are offering a one-time package to make the needed adjustments for you. Once our team has access to your Google Suite, we will make sure that the conversion tracking matches your universal analytics and ensure that Blossom is able to track any other services we provide you through the new GA4 conversions. If you are not already working with an SEO agency, this one-time package will save your business time and resources.
Our team has SEO representatives that have spent nearly a year researching GA4, taking courses, and doing comparison data on our websites from Universal Analytics to GA4. This experience has led to an in-depth understanding of what to expect as we move forward.
The move to GA4 is a big deal for all digital marketing services because Google tracks all of the traffic that you get from you PPC, Facebook and Instagram campaigns. Everything that you do online should feed into your Google tracking, which makes GA4 a vital component in the health of your online presence.
Blossom wants to make sure that you get the best service possible. Reach out to our experts through our the Contact Us page on our website or emailing us at info@blossomdigital.com and we will be happy to work with you on this GA4 transition.
